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14.10.2008
ROK’s On-Device Content Portal Deploys with Samsung Fun Club, Turkey  London, Istanbul and Helsinki, 14th October 2008: ROK Entertainment Group (OTCBB: ROKE), the global mobile entertainment company, and Basari, leading Turkish IT and telecommunications company, today announced the Geniem Midlogic On-Device Portal (ODP) content-delivery application is being installed into Samsung handsets in Turkey. Beginning with the Samsung M150 model, the Samsung Fun Club application is pre-loaded onto the handsets allowing users to reach Samsung Fun Club’s value added services in one click. The application provides instant access to the latest local and international music videos, over-the-air, as well as offering users the ability to browse and buy mobile content embedded within the ODP without the need to access the network. The Samsung Mobile ODP has been developed by Geniem, ROK Entertainment Group’s Finland-based mobile services development company and has been delivered to Samsung Mobile by Basari Ikon and Basari Mobile, two companies under the Basari Holding structure. "ODP’s are becoming crucial tool for value added service providers and mobile marketing agencies and, with Geniem’s state-of-the-art technologies, Basari Ikon is able to offer leading edge solutions for our partners across Turkey and the Middle East” said Evren Denizmen, Managing Director at Basari Ikon. "We are delighted to add Samsung to our customer portfolio as the third handset manufacturer to utilise Geniem technologies in their value added services", comments Tuomas Kumpula, CEO of Geniem. Ends – About ROK: ROK Entertainment Group Inc., (OTCBB: ROKE) founded in 2004, is a global mobile entertainment company. With approximately 200 staff worldwide, ROK has filed more than 40 international patents for its suite of innovative mobile technologies. With 3.3 billion mobile handsets in use worldwide – forecast to grow to 5.8 billion within 5 years - the mobile entertainment industry is a fast-growing, multi-billion dollar business. ROK TV enables the streaming of live and on-demand TV to mobile phones over mass-market 2.5G, as well as over 3G and Wi-Fi. www.rokent.com About Geniem: Geniem creates on-device portal (ODP) technology, Bluetooth marketing and social media services for media companies, brands and wireless application service providers. Geniem powers services for companies like Pepsi, ABC, MultiChoice, SonyBMG Finland and Fremantle Media to name few. More information www.geniem.com About Basari Ikon: Basari IKON provides solutions and services for fixed-line, mobile, broadband, cable, satellite and broadcast operators, media and communication organizations that enable them to offer a richer, differentiated media experience and services to their subscribers. With the convergence of media evolving, our solutions and services help operators and organizations bridge the broadband, mobility and media services to unlock the revenue and service potential of their networks and cover key service and operational areas. Basari Ikon is Geniem Partner in Turkish markets. More information www.basari-ikon.com Forward-Looking Statement The information contained in this new release, other than historical information, consists of forward-looking statements that involve risks and uncertainties that could cause actual results to differ materially from those described in these statements. Forward-looking statements regarding the timing of developing, testing and releasing existing and new products, of marketing and selling them, of deriving revenues and profits from them, as well as the effects of those revenues and profits on the Group's margins and financial position, are uncertain because many of the factors affecting the timing of those items are beyond the Group's control. Bruce Renny Marketing Director Go to News Archive |
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